Introducing our launching campaign, RURAL – URBAN EDIT, 2023.
Letting you through the glimpses of R U – U R B
Letting you through the glimpses of R U – U R B
This campaign will immerse you in the rural and urban vibes that inspired the creation of RU-URB. The summery hues, playful yet grounded vibes, heritage embroidery, and contemporary designs all come together to allow R U – U R B to establish the tone for its first-ever collection.
